Skip Logic & Branching
Show or hide questions based on previous answers. Create personalized survey paths that keep respondents engaged and collect more relevant data.
What is skip logic?
Skip logic (also called conditional branching) lets you control the flow of your survey based on how a respondent answers a question. Instead of showing every question to every person, you route respondents down different paths. For example, if someone answers "No" to "Do you use our mobile app?", you can skip the follow-up questions about app features and jump straight to the next relevant section. This keeps surveys shorter, more relevant, and improves completion rates.
Step-by-Step Setup
Open your survey in the editor
Navigate to your dashboard and open the survey you want to add skip logic to. Your survey needs at least two questions before you can create branching rules, since skip logic routes respondents from one question to another.
Select a question to add logic to
Click on the question whose answer should determine what the respondent sees next. This is your "trigger" question. Skip logic works best with multiple choice, dropdown, and yes/no question types where answers are predictable.
Click "Add Skip Logic"
In the question settings panel on the right side, click the Add Skip Logic button. This opens the rule builder where you define the conditions and the destination question.
Set the condition (if answer equals/contains)
Choose a condition type from the dropdown: equals, does not equal, contains, or is empty. Then select or type the answer value that triggers the skip. For example, set "If answer equals 'No'" to trigger the skip when the respondent selects "No."
Choose the target question to skip to
Select the destination question from the dropdown list. When the condition is met, the respondent jumps directly to this question, skipping everything in between. You can also choose "End of Survey" to send respondents to the thank-you page immediately.
Test your logic paths before publishing
Click Preview to walk through the survey as a respondent. Try every combination of answers to make sure each path leads to the correct question. Pay special attention to edge cases like skipping to the end of the survey or chaining multiple skip rules together.
Common Patterns
Screening Respondents
Ask a qualifying question early on. If the respondent does not meet your criteria (e.g., wrong age group or industry), skip them to the end with a polite disqualification message.
Product-Specific Follow-Ups
Ask which product the respondent uses, then branch to a set of questions tailored to that product. Users only see questions relevant to them, keeping the survey focused.
Satisfaction Deep-Dive
If a respondent gives a low rating (1-3 stars), branch to open-ended questions asking what went wrong. If they rate highly (4-5 stars), skip to a testimonial request or referral prompt.
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